The True Measure of a Man: How Perceptions of Success, Achievement & Recognition Fail Men in Difficult Times

You don't have to be a business executive or professional to be driven by an insatiable desire for recognition and success. Men from all walks of life are prone to competition and comparison. If you've ever asked yourself what people think of you as a man--whether you measure up in their eyes--welcome to the club! Men fall into this trap every day. In his new book, The True Measure of a Man, Richard Simmons presents new parameters, coupled with a surprising paradox, for assessing your worth as a man. The old measurements simply don't work when times get tough! The core message of The True Measure of a Man is that it's more important to build personal qualities that can weather the storms of life than outward achievements, which fall woefully short when they bottom drops out.