Small business management
launching & growing entrepreneurial ventures
by Justin G. Longenecker, J. William Petty, Carlos W. Moore, Leslie E. Palich
2010 · 744 pages
About this book
Provides the practical concepts, entrepreneurial insights, and comprehensive resources essential for success now and throughout your management future. Solid coverage of the fundamentals of business management teaches not only how to start a business, but also how to manage, grow, and harvest a business.
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