The Global Music Industry

The Global Music Industry: An Introductory Survey is the first easily accessible, clearly presented and reliable account of the global music industry. Providing a broad overview of the music industry as a whole, it introduces the music industry "on the ground" and in every continent of the world. Deliberately global in scope--and not biased towards one country or region--The Global Music Industry: An Introductory Survey explores music publishing, concert promotion, the record industry, pop music as a cultural industry, and copyright and intellectual property. Including in-depth case studies on The Beatles, the Compact Disc, MTV and the music markets of Germany, Japan and Brazil, the book also examines questions of globalization and national taste. The Global Music Industry: An Introductory Survey will appeal to students studying the music industry in the context of media and cultural studies, music and vocational business degrees, as well as general readers involved in the music industry.